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Big Data

Economic crisis: opportunity to innovate and grow

In an economic scenario marked by uncertainties and pessimistic forecasts, investing in technology is [...]

Big Data

Big Data and the B2B Market

The complexity of pre-sales processes, with buyers becoming increasingly connected and well-informed, [...]

Big Data

B2B: Innovation is necessary, but what to invest?

To survive and advance in the new market dynamics, companies need to be more agile and operate in real [...]

Big Data

Big Data: revisiting specific concepts and technologies

Big Data was the term created to name an increasingly present phenomenon in organizations' daily lives: [...]

Big Data

Big Data: in line with contemporary trends

One notable fact about Big Data is the extensive application that the concept and related technologies [...]

Big Data

Big Data: Marketing support and demands on technology areas

One of the areas most interested in the development and use of Big Data technologies is marketing, [...]

Big Data

Big Data: implementation from the technological perspective

Big Data project management requires some specific attributes like experience in projects that involve [...]

Big Data

Big Data: professionals involved and the challenges posed by scarcity

As in other countries, Brazil faces a shortage of resources for Big Data projects Brazilian [...]

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